I've just come back from a fantastic weekend hackathon - Apps For The High Street. 15 teams competing to produce useful apps for a range of London businesses. InMobi were there handing out jelly beans, $75 in free add spend, 10% bonuses from ad earnings, and - of course - our famous beer-bottle opening iPhone cases.
We saw some incredible presentations - apps which help small businesses manage loyalty cards, apps to remind you to buy cakes when it's your friends' birthdays, and even an app to call you when special offers are added to your favourite deals websites. But the winners of the InMobi prize for best use of our API were these guys....
They came up with a brilliant idea - a method for estate agents to auto-generate mobile banner ads for new properties. This means that an estate agent can quickly and easily create adverts containing property details the minute they've been added to the site! An innovative idea - and worthy winners! Congratulations to all the teams involved. If you want to get started with our SDK, pop over to the InMobi Developer Wiki.
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