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21

September

InMobi invades NYC for the 10th Annual Advertising Week

A full week of learning, liveliness and advertising love New York City…home of Central Park, the Empire State Building, the Yankees, Broadway and one illustrious week. It’s a week of thought-leaders, campaign creators and techn...

Posted on September 21, 2013
By Shrikant Latkar

20

September

Dmexco 2013

Another fantastic year for InMobi at Europe's premier digital event, a BIG thank you to everyone who dropped by our booth. Here's a snapshot of the best bits! Looking forward to seeing you all again in 2014....

Posted on September 20, 2013
By Claire Owen

17

September

Will the real user please stand up: Identifying and targetin...

Mobile advertising’s promise lies in truly enabling marketers to connect with the right individual at the right time and in the right place. The User is key to targeting the right individual and is central to driving the mobile advert...

Posted on September 17, 2013
By Kisalay Ranjan

11

September

Engaging Consumers In A Multi-Screen World

Increasingly, TV viewers are engaging with visual content across a variety of screens including smartphones and tablets, leading to the multi-screen viewing experience. This growing trend has become a way of life with the ever-increasing ...

Posted on September 11, 2013
By Shrikant Latkar

10

September

Get Ready for iOS 7 with InMobi Ad SDK 400!

We are pleased to announce the release of InMobi Ad SDK 400. Optimized for Apple's new iOS 7 specific guidelines, our SDK comes loaded with new enhancements designed to exceed your expectations. From newer ad units to in-built analytics, th...

Posted on September 10, 2013
By Abhishek Khurana

02

September

10 things you need to know about mobile marketing

As the mobile juggernaut rolls on, fundamental shifts are taking place in the way consumers use mobile devices (moving from feature phones to smartphones) and consume content (rich media, multi screening). Phalgun Raju, VP and GM for India,...

Posted on September 02, 2013
By Bikash Chowdhury