December Newsletter

December 25th, 2009 by admin No Comments »

Mobile Ad Network, InMobi, Turns Profitable, Eyes Expansion in U.S.
In August, TechCrunch covered mobile ad network, InMobi, which has been performing very well in Asia and Africa and beginning to expand to Europe. Four months later, InMobi is now profitable and seeing a fair amount of growth in Europe and South America.
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InMobi Hires ex-GroupM Mobile Marketing Veteran, Emmanuel Allix, to Strengthen InMobi’s Leadership in APAC
InMobi, the largest mobile ad network in international markets, adds to its list of high-profile top quality management. Emmanuel Allix, formerly of GroupM and a 15 year internet & mobile veteran comes on board as the Head of Asia Pacific.
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Numbers Turn to Words
The network data confirms InMobi’s success in Europe with large growth margins. After growing to be the largest Ad Network in South Africa, InMobi is now scaling up in the rest of Africa as well. Egypt clocked the largest growth of 802% compared to the rest of the countries.

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InMobi Grows to be the Largest Mobile Ad Network in South Africa with 650 Million Ad Requests per Month
InMobi is the largest mobile ad network in South Africa and has also expanded its services to other countries in Africa. 2010 Football World Cup is going to be a landmark event for catalyzing mobile advertising in South Africa.

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The InMobi Story
While most internet product companies emerge out of the Silicon Valley, it is understandable that the two have become rather synonymous. Sujay Parekh from HeadStart dives deeper to see how InMobi changed this assumption with its reverse market strategy.

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