In Praise of Apps
Amit Gupta, Co-founder and Head of Business Development of mobile ad network InMobi, pays homage to the power, and advertising potential, of mobile applications. He believes that using mobile apps for advertising is all about to leverage smart phones’ inherent rich media and platform capabilities. Mobile advertising used to miss the wow factor, apps fill that gap.
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eBuddy Selects InMobi to Deliver International Mobile Advertising
Innovative mobile IM leader and cutting edge ad network technology has proven to be a stellar combination generating a 100% ad revenue increase in under 4 months. CEO of eBuddy anticipates excellent results from the partnership with InMobi.
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Start Ups Attracting Top Quality Management
Enterprise Inc on CNBC TV18 talks about how top quality professionals are climbing down the corporate ladder and entering startup territories to help entrepreneurs make their dreams come true. CNBC interviews Sharat Khurana and Naveen Tewari on what does it take to attract top quality management to startups.
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ET Now Meets Sherpalo Ventures and InMobi
ET Now, a television channel by the Times Group, meets Ram Shriram, one of the greatest tech investors of all time and founder of the VC firm Sherpalo Ventures. The show also covers one of Sherpalo’s biggest investments in India, InMobi (an investment decision that took all of 20 minutes). Naveen Tewari shares his experience of working with Sherpalo Ventures.
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Numbers Turn to Words
This month’s network shows another new entry into InMobi’s list of top five countries in terms of mobile page views, Australia. Meanwhile, Europe continues to show encouraging success with Ireland reporting the highest growth of 886%. InMobi is also the largest mobile ad network in South Africa.
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