Posts Tagged ‘mobile entertainment’

InMobi expands Asian network via exclusive partnership with hi5, a top 20 site globally and the largest social networking site in Thailand

Friday, February 19th, 2010

San Francisco, London, Singapore, Mumbai, Bangalore (9 February 2010): InMobi, the world’s leading mobile ad network with operations in 37 countries and serving over 7.5 billion ad requests monthly, today announced an exclusive partnership with hi5 to serve ads on their mobile web site in Thailand. hi5 is a global social entertainment site available in 50 languages and is Thailand’s largest social media property, reaching over 50 million monthly visitors worldwide. The partnership further extends InMobi’s dominant position in the Asia Pacific region where the firm now receives over 5 billion ad requests monthy and has grown over 400% in just the past 6 months.

InMobi was awarded the exclusive partnership based on the combination of its massive scale in Asia Pacific and its local market knowledge leading to more relevant ads, and an immediate positive impact on hi5’s mobile advertising revenue. This combination has already proven beneficial to InMobi resulting in a 200% growth in ad requests in just the first two months of the partnership.

Cathy Meyer, Senior Director of Ad Operations, from hi5 comments, “InMobi’s local language support and local sales efforts have dramatically increased the ad revenue for our mobile site while simultaneously offering our consumers locally relevant advertising.“

Emmanuel Allix, VP & Managing Director of Asia Pacific at InMobi adds, “InMobi’s exclusive partnership with hi5 offers our advertisers greater scale, and an opportunity to reach hi5’s young and passionate audience with highly targeted advertising. Overall this is a great partnership for hi5 and advertisers in the Asia Pacific region and it exemplifies the importance of mobile advertising today.”

About InMobi
InMobi is the world’s leading independent mobile ad network with offices in London, San Francisco, Bangalore, Mumbai and Singapore. Since its inception in 2007, InMobi has expanded to help advertisers, mobile developers and publishers in 37 countries around the world. With an ad-network reaching over 125 countries and over 7.5 billion ad requests a month, InMobi achieved early profitability in the highly competitive, high growth mobile advertising sector. InMobi is also the largest ad network in Asia clocking over 5 billion ad requests a month from the region. InMobi delivers superior results to its partners through its intelligent mobile web advertising solutions. The advanced technology enables advertisers to discover their target audience on mobile internet sites in a measurable manner. Publishers can leverage the capability to serve contextual ads to the users of their sites, thereby increasing the value of their mobile property. InMobi’s vast global network reach in collaboration with the precision of the mobile medium provides the optimal platform for advertisers and publishers of mobile internet sites.

InMobi’s mission is to provide the business model and technology that will help in the development of the mobile internet ecosystem as a whole. To learn more, visit http://www.inmobi.com

About hi5
Founded in 2003, hi5 today is among the top 20 largest web sites in the world and the leading destination site focused on social gaming and entertainment. Combining a robust social platform with premium content and game mechanics, hi5 delivers a fun, expressive, and interactive entertainment experience to millions of users around the world. Available in over 50 languages, the site features localized games, virtual goods and other content that is monetized through hi5 Coins, a global virtual currency supporting over 60 payment methods and 30 currencies worldwide. For more information on hi5, visit http://www.hi5.com.

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InMobi to expand European operations and build upon 2009 success; Rob Jonas joins as Managing Director to lead European team

Wednesday, January 20th, 2010

rob_headshotLondon, San Francisco, Bangalore, Singapore (13 January 2010): InMobi, the world’s leading independent mobile ad network with operations in 37 countries around the world with over 7.5 billion ad requests monthly, announced plans today to provide local European support to publishers, mobile developers, and advertisers under the leadership of Rob Jonas, former Google and Yahoo! executive.

Since launching its Mobile Ad Network product in Europe in the summer of 2009, InMobi has experienced rapid growth and is now recieving 850 million mobile advertising requests monthly across all major European markets.  To capitalise on this phenomenal success, Rob joins InMobi as Managing Director Europe, bringing with him deep experience in high-growth technology businesses that includes both start-ups and public companies across Europe, the US and Asia.
On joining InMobi, Rob said “I was attracted to InMobi by the phenomenal talent and success of the existing team, combined with their desire to build a truly global business in the fastest growing digital sector of this new decade.  Many factors are finally converging in Europe, which will result in significant growth in the use of mobile technology, with advertising being both a driver and beneficiary of this growth.  I look forward to building the European team to the benefit of our publishers and advertisers in the region.”

Rob joins InMobi from Google where he was a Director of Strategic Partnerships for Europe, Middle East and Africa, with responsibility for identifying, closing, and managing some of Google’s largest commercial relationships in the region. Before Google, he was at Yahoo! Europe, having joined through the acquisition of Overture Europe in October 2003. He was also a founding member of idealab! Europe, where he worked with multiple idealab! portfolio companies expanding into Europe. Over the last 13 years, he has worked in roles encompassing sales, strategy, product and business development, M&A and general management.  At InMobi, Rob will be responsible for expanding the company’s business in Western and Eastern Europe.

Naveen Tewari, CEO  and Founder of InMobi, comments “By 2013, the global mobile adverrtising market is estimated to be worth $3.1bn (The Kelsey Group 6 Oct 2009) and since our launch in Europe only five months ago, InMobi’s growth has surpassed expectations with the UK now one of our top five countries. To sustain and capitalise on this growth, we recognise the need for local presence.  With his extensive experience, Rob is the right fit to further build the business in Europe and provide our advertisers and partners with the insights and support of a local team.  Equally important, our ability to attract and hire a seasoned executive like Rob Jonas is a testament to the strength of our business.  We are fortunate to have Rob on board and appreciate the early support provided by our European partners that enabled this exciting hire for InMobi.”

About InMobi
InMobi is the world’s leading independent mobile ad network with offices in London, San Francisco, Bangalore, Mumbai and Singapore.  Since its inception in 2007, InMobi has expanded to help advertisers, mobile developers and publishers in 37 countries around the world. With an ad-network reaching over 125 countries and over 7.5 billion ad requests a month, InMobi achieved early profitablity in the highly competitive, high growth mobile advertising sector. InMobi delivers superior results to its partners through its intelligent mobile web advertising solutions. The advanced technology enables advertisers to discover their target audience on mobile internet sites in a measurable manner. Publishers can leverage the capability to serve contextual ads to the users of their sites, thereby increasing the value of their mobile property. InMobi’s vast global network reach in collaboration with the precision of the mobile medium provides the optimal platform for advertisers and publishers of mobile internet sites.

InMobi’s mission is to provide the business model and technology that will help in the development of the mobile internet ecosystem as a whole. To learn more, visit http://www.inmobi.com

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Jumbuck Selects InMobi as Mobile Advertising Partner in Australia

Tuesday, January 5th, 2010

jumbuck-adCalifornia, London, Singapore, Bangalore (5 January 2010):  InMobi  and Jumbuck have entered a partnership where InMobi is serving as Jumbuck’s mobile advertising partner for its strong mobile community in Australia.  Jumbuck offers premium on deck Telstra inventory for InMobi’s advertisers.  Since the launch of the relationship in August 2009, InMobi’s local advertising expertise has delivered the highest mobile advertising payouts of any provider in the region.


InMobi has grown to be the largest mobile advertising network outside of the United States.  This partnership with Jumbuck helps put InMobi on the map in Australia as well. InMobi’s services are live in Asia, Africa, Australia, Middle East and Europe.


Jumbuck has successfully attained a global distribution footprint with a network of over 100+ carriers globally and a community in excess of 15 million users.  Jumbuck is a public company, headquartered in Australia, and listed on the Australian Stock Exchange (JMB). Today’s alliance between the fastest growing global mobile advertising network and the largest provider of community messaging applications forms a formidable duo.


Ted Verani, SVP Sales and Marketing at Jumbuck, adds “InMobi’s expertise in local mobile advertising has exceeded our expectations by delivering higher revenues. This increases our confidence in InMobi as well as reaffirms that they were the right partner for our ad inventory in Australia. We have been seeing positive results on our premium on deck Telstra inventory.  We are happy to be partnering with InMobi”.


Anne Frisbie, Head of North America at InMobi states, “Jumbuck has built a strong and premium mobile community in Australia.  Our recent alliance with Jumbuck punctuates a record year for InMobi in its rapid dominance of international mobile markets. Beyond hype it’s all about results for our publishers.  Our partnership with Jumbuck speaks volumes about their belief in our ability to serve their needs.”


About InMobi
InMobi, formerly mKhoj, is the largest mobile ad network across international markets. InMobi delivers the best results to its partners through its intelligent mobile web advertising solutions. The advanced technology enables advertisers to discover their target audience on mobile internet sites in a measurable manner. Publishers can leverage the capability to serve contextual ads to the users of their sites, thereby increasing the value of their mobile property. InMobi’s vast reach in collaboration with the precision of the mobile medium provides the optimal platform for advertisers and publishers of mobile internet sites.

Since its inception in 2007, InMobi’s mission has been to provide the business model and technology that will help in the development of the mobile internet ecosystem as a whole. To learn more, visit http://www.inmobi.com


About Jumbuck
Jumbuck Entertainment is the largest provider of Community messaging applications to Wireless Carriers in the world, delivering over 13 billion WML page impressions a year. Jumbuck operates out of offices in San Francisco, London, Cologne, Rio de Janeiro, Oslo, with Headquarters based in Melbourne, Australia. Jumbuck has successfully attained a global distribution foot-print with a network of over 100+ carriers globally and a community in excess of 15 million users. Jumbuck is a public company, listed on the Australian Stock Exchange (JMB). To learn more, visit http://www.jumbuck.com/

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eBuddy Selects Market Leader, InMobi to Deliver International Mobile Advertising

Monday, November 9th, 2009

Innovative mobile IM leader and cutting edge ad network technology has proven to be a stellar combination generating a 100% ad revenue increase in under 4 months

ebuddy_screenshotBANGALORE, India, PALO ALTO, California (3,Nov 2009): InMobi (formerly mKhoj) and eBuddy formally announced their partnership today adding to InMobi’s growing list of premium publisher partners. eBuddy, the world’s leading independent web and mobile messaging service has teamed up with InMobi, the largest mobile ad network for international markets, to increase their revenue payouts in 12 countries including the UK, Ireland, France, Spain, Italy, Germany, South Africa, Thailand, Australia, India and Indonesia. The newly formed partnership in these geographies already accounts for over 20% of eBuddy’s total mobile ad revenue. eBuddy selected InMobi based upon their market leader status and the positive results they’ve seen over the past four months.

“We anticipate excellent results from our partnership with InMobi”, comments Jan-Joost “JJ” Rueb, CEO and Co-founder of eBuddy. “InMobi’s scale and strength in international markets combined with eBuddy’s 240% year-on-year mobile IM growth and more than 9 million unique monthly mobile users lays the foundation for a hugely successful partnership for both companies.”

Amit Gupta, InMobi Co-founder and Head of Business Development says, “InMobi is all about innovation and we are excited to be partnering with eBuddy, a company that encourages and appreciates novel methods and ideas to grow their business. Working with eBuddy has given us the opportunity to engage with a true market innovator, and their nearly 3.6 million unique monthly mobile users in the countries where we’ve partnered has made a significant contribution to our scale.”

About InMobi
InMobi, formerly mKhoj, is the largest mobile ad network across international markets. InMobi delivers the best results to its partners through its intelligent mobile web advertising solutions. The advanced technology enables advertisers to discover their target audience on mobile internet sites in a measurable manner. Publishers can leverage the capability to serve contextual ads to the users of their sites, thereby increasing the value of their mobile property. InMobi’s vast reach in collaboration with the precision of the mobile medium provides the optimal platform for advertisers and publishers of mobile internet sites.

Since its inception in 2007, InMobi’s mission has been to provide the business model and technology that will

help in the development of the mobile internet ecosystem as a whole. To learn more visit http://www.inmobi.com

About eBuddy
eBuddy is web and mobile messaging for everyone everywhere! eBuddy processes nearly 9.5 billion messages per month and enables more than 23 million unique monthly visitors to chat free of charge in one interface across all major IM networks including AIM, Facebook, Gtalk, ICQ, MySpace, MSN Windows Live Messenger and Yahoo! Offering four mobile IM versions: eBuddy for iPhone, eBuddy for Android, eBuddy Mobile Messenger (J2ME) and eBuddy Lite Messenger (mobile Web), eBuddy is one of the world’s fastest growing MIM services with over 9 million unique monthly mobile users.
Based in Amsterdam, London and San Francisco, eBuddy is a privately held company backed by Prime Technology Ventures and Lowland Capital Partners. Learn more: http://www.ebuddy.com.

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